Business Owners: Avoid This Common Mistake

Business Owners: Avoid This Common Mistake

An Integrated Solution is Key

Many businesses struggle with decisions around the best business system to manage their expanding operations.

Unfortunately, proper planning of an integrated business management software system often takes a back seat to short-term revenue acceleration goals. As a result, it's often the case that businesses opt to install various independent applications at different points of time in an attempt to manage the complexity of their growing operations.

For example, consider the fictional company Trevor's Hardware. Upon starting out, the management team decided to first install accounting software, such as QuickBooks, so they could manage their bookkeeping.

Given their busy counter traffic and the opening of a new location, the business soon invested in a standalone point-of-sale (POS) system.

And, in the quest to acquire more customers, Trevor's then put in a customer relationship management (CRM) software solution and later followed by incorporating an inventory management application.

Soon, the company quickly become entangled with a complex application landscape, which led to serious inefficiencies, unhappy customers, lost revenue and a lot of frustration.


In summary, when any type of business has several siloed applications, there are many business challenges that arise. These challenges can be so severe, that they can cripple growth.

The stated example underscores the importance of incorporating a truly integrated business management system from the start. Sure, it may be the case that there is some communication present between the independent applications in our example; however, this transfer of information is almost always lacking in quality and range and vastly inferior to a solution that operates on one central database.

This is precisely why Windward Software designed its flagship business management software solution, Windward System Five, to be a true end-to-end solution.

System Five operates on one central database and provides businesses with all needed core functionality, including POS, Inventory Management, Accounting, Reporting, CRM, Invoicing and Payroll, as well as numerous additional functionalities. This means that business owners using our software may grow their operations without fear of complications.

Perhaps you've already embarked on a piecemeal type of approach: attempting to pair independent applications to suit your growing business' needs. That's ok. We work with businesses in this predicament all the time and ensure that they are smoothly transitioned from these types of makeshift solutions to our fully-integrated System Five. It's remarkable how many of these owners tell us that they have less need for over-the-counter headache meds following the transition!

And, if you're a business that's just starting to incorporate a system, then now is the time to contact us to install a system that will work optimally now and into the future, regardless of your future number of locations and level of growth.

Contact our Business Development team at +1 (800) 663-5750 or click the button below to schedule a complimentary, personalized demonstration of Windward System Five.

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