Leading with Trust and Strategic Vision
In the complex landscape of Enterprise Resource Planning (ERP), buying software shouldn't feel like a transaction—it should feel like a partnership. Peter Tomkinson, Manager of Sales at Windward Software, champions this philosophy every day.
Working from Windward’s global headquarters in Penticton, British Columbia, Peter leads the sales organization with a focus on diagnosing the operational bottlenecks of growing retail and service businesses. He empowers his team to act as strategic advisors rather than traditional sales reps, ensuring that prospective clients successfully navigate the high-stakes transition from legacy systems to Windward's robust System Five platform.
Rooted in Integrity and Community
The core of Peter’s professional success—and the culture he builds within his sales team—is a deep-seated commitment to transparency and ethical leadership. In an industry where overpromising is common, Peter focuses on setting realistic, value-driven expectations so that clients experience actual ROI, not just software bloat.
This integrity extends far beyond the boardroom. Peter is a cornerstone of his local community, proudly serving as an Elder at the Penticton Alliance Church. This leadership role highlights his dedication to mentorship, active listening, and service—soft skills that translate directly into how he coaches his team and advocates for Windward's clients.
Whether he is analyzing market strategies, mentoring a new sales representative, or sharing insights on the Windward blog, Peter’s goal remains the same: empowering people with the right tools and honest guidance to build stronger, more resilient businesses.
