Like any retail business, lighting stores require effective organization to operate smoothly. To stay on top of their operations, many owners rely on resource planning software because it helps manage every aspect of the business without having to use multiple programs.
If you’re not using integrated lighting showroom software, here’s what you’re missing out on:
Rigid Inventory Control
Lighting companies have to keep track of a mindboggling number of parts and supplies, including:
- Fixtures
- Bulbs
- Shades
- Chandeliers
- Ceiling fans
- Electrical supplies
- Accessories
If you struggle to keep up with your inventory demands, resource planning software will help by automating many processes to save you time and frustration. For instance, you can easily set minimum and maximum stock levels based on previous sales history. That way, you’ll always have plenty of warning for when you need to place an order.
For lighting companies with multiple locations, you’ll also be able to track company-wide stock availability. So, if a customer wants an item that’s not available at your store, you might be able to arrange for it to be shipped from another branch.
Customer Retention
Resource planning software provides a number of useful tools for generating new business and retaining existing customers. You can use it to create and manage targeted marketing campaigns aimed at keeping your business foremost in your customers’ minds. Some of these options include:
- Sales promotions
- Loyalty programs
- Coupons
- Email newsletters
And by utilizing your business management system’s reporting capabilities, you’ll know which of these marketing tactics yield the greatest return.
To learn more about how this type of software can help customers, read: How ERP Software Helps Lighting Showrooms Help Contractors and Retail Customers.
Point of Sale Made Simple
Whether you’re dealing with contractors or the general public, resource planning software has the point of sale features you need to conduct quick, detailed transactions. You’ll also be able to provide clients with other convenient services:
- Create estimates and work orders
- Instantly check stock levels for a given item
- Look up product information
- Search customer purchase history
Room to Grow
One of the main benefits of lighting showroom software is it can be configured to work for any size of business. Whether you have a handful of staff members in a small store, or you operate multiple locations with dozens of employees, this type of business management software is completely scalable.
For example, if you’re about to open a second (or third, or fourth) location, you can do it without having to revamp the entire system.
Detailed Reports
Having the ability to monitor your store’s performance is critical to success. By understanding which products are moving and which ones aren’t, you can optimize your inventory to achieve optimum sales.
Integrated lighting showroom software is capable of translating all of your operational data into useful reports covering everything from point of sale to inventory to purchasing.
If you want to gain more control over your lighting showroom operations, call Windward Software to learn about our resource planning software. It’ll help you manage every aspect of your business.
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